Recommended Reading

From Baruchnewmedia

• Safko, Lon. The Social Media Bible: Tactics, Tools, and Strategies for Business Success. Wiley, 2009.
• Qualman, Erik. Socialnomics: How social media transforms the way we live and do business. Wiley, 2009.
• Jue, Arthur L., J.A. Marr, M.E. Kassotakis. Social Media at Work: How Networking Tools Propel Organizational Performance. Jossey Bass, 2009.
• Weinberg, Tamar. The New Community Rules: Marketing on the Social Web. O’Reilly, 2009.
• Howe, Jeff. Crowdsourcing. NY: Crown Business, 2008.
• The New Media Reader by N. Wardrip-Fruin and N. Montfort (eds.). MIT Press, 2003.
• Society online: the internet in context by Philip N. Howard and Steve Jones (eds.) Sage Publications, 2004.
• New Media: An Introduction by Terry Flew. Oxford University Press, 2008.
• Building the Knowledge Management Network: Best Practices, Tools, and Techniques for Putting Conversation to Work by Cliff Figallo and Nancy Rhine. Wiley, 2002.
• Infotopia: How Many Minds Produce Knowledge by C.R. Sunstein. Oxford University Press, 2006.
• Wikinomics: How Mass Collaboration Changes Everything by Don Tapscott and Anthony D. Williams. Portfolio Hardcover Publishers, 2006.
• Social Consequences of Internet Use: Access, Involvement, and Interaction by James E. Katz and Ronald E. Rice. Cambridge, MA: MIT Press, 2003.
• The Impact of the Internet on Our Moral Lives by Robert J. Cavalier ed. Albany, NY: State University of New York Press, 2005.
• Rule the Web: How to Do Anything and Everything on the Internet---Better, Faster, Easier by Mark Frauenfelder. St. Martin's Griffin (2007)
• New Media: A Critical Introduction by Martin Lister, Jon Dovey, Seth Giddings, Iain Grant, and Kieran Kelly. Routledge(2003).
• Convergence Culture: Where Old and New Media Collide by Henry Jenkins. New York University Press, 2006.
• Web 2.0 Heroes: Interviews with 20 Web 2.0 Influencers by Bradley L. Jones. Wiley, 2008.